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EAT REAL FOOD.

By Secretary Kennedy
Posted January 7, 2026

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About the Creator

Secretary Robert F. Kennedy Jr. is the U.S. Health and Human Services Secretary under the Trump administration, leading the Make America Healthy Again (MAHA) movement focused on reforming food and health policies.[1][6] His style is direct, passionate, and advocacy-driven, often criticizing processed foods and promoting whole foods with bold rhetoric like declaring war on sugar.[1][2] As a government official with a background in environmental and health activism, his credibility stems from his official role and partnerships with medical organizations, though his views on nutrition spark debate.[1][3]

What's This About?

The post 'EAT REAL FOOD' by Secretary Kennedy promotes the Trump administration's newly released 2025-2030 U.S. Dietary Guidelines, which overhaul previous nutrition advice by prioritizing protein, healthy fats, vegetables, fruits, and whole grains while slashing added sugars, ultra-processed foods, and refined carbs.[1][2][4] Key themes include ending the 'war on saturated fats,' encouraging full-fat dairy, beef tallow, and protein at every meal, and addressing chronic diseases like obesity and diabetes through gut health and real food consumption.[3][4] This marks a shift to a simple 10-page guide from lengthy prior versions, aiming for accessibility and science-based common sense.[2]

đŸ”„Why It's Trending

The post is trending due to its alignment with the White House announcement of the new dietary guidelines on January 7, 2026, generating massive buzz across media amid bipartisan support for healthier eating.[1][2] Timing coincides with the press conference where Kennedy delivered the 'EAT REAL FOOD' message, amplifying its viral spread on social media.[5] Relevance stems from public concerns over obesity, chronic illness, and food policy reform, positioning it as a bold government health push.[4]

💡Fun Facts

  • 1The new guidelines are just 10 pages long, down from 164 pages in 2020, fulfilling Kennedy's pledge for simplicity.[2]
  • 2They recommend cooking with beef tallow and olive oil, ending decades of advice against saturated fats.[3][4]
  • 3A 'new pyramid' emphasizes protein and vegetables over the old carb-heavy model.[2]
  • 4Kennedy called added sugar 'poison' and likened ultra-processed foods to a foreign adversary's strategy.[1]
  • 5The guidelines urge protein at every meal, including red meat, despite prior advice to limit it.[3]

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