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For the first time in history, AEW will be launching the AEW NFL officially licensed Lucha masks ...

By All Elite Wrestling
Posted April 16, 2026

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About the Creator

All Elite Wrestling (AEW) is a premier professional wrestling promotion founded in 2019 by Tony Khan, known for its high-energy matches, athletic performers, and innovative storytelling. Their social media style is promotional, hype-driven, and fan-engaging, often using bold announcements and visuals to build excitement. As the official account, their content carries high credibility for AEW-related news and merchandise launches.[1][2]

What's This About?

This Twitter post announces AEW's historic launch of officially licensed Lucha masks featuring all 32 NFL teams, blending professional wrestling's Lucha libre tradition with NFL team logos and colors. The masks went on sale during the April 15, 2026 episode of AEW Dynamite at ShopAEW.com, as confirmed by AEW CEO Tony Khan, who highlighted it as a way for fans to show dual fandom. The collaboration followed teasers starting April 13, ending speculation about an NFL partnership centered on unique fan merchandise.[1][5][9]

🔥Why It's Trending

The post trended due to the unprecedented AEW-NFL crossover, revealed on April 15, 2026, right before Dynamite and amid NFL Draft hype, capitalizing on offseason excitement. Tony Khan's prior teases at Super Bowl Radio Row in February built anticipation, drawing wrestling and football fans alike. Multiple wrestling news outlets amplified the announcement, sparking viral discussion on social media.[2][5][10]

💡Fun Facts

  • 1This marks the first-ever officially licensed NFL merchandise collaboration with a wrestling promotion like AEW.[1][6]
  • 2Tony Khan first showcased prototype masks at Super Bowl Radio Row in February 2026.[10][11]
  • 3The collection includes unique masks for every one of the 32 NFL teams, tailored with team colors and logos.[1][4]
  • 4Sale timing aligns with AEW Dynamite on April 15, 2026, to maximize immediate fan purchases.[2][3]
  • 5AEW teased the partnership with cryptic posts featuring the NFL shield and a Lucha mask on April 13-14.[9]

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For the first time in history, AEW will be launching the AEW NFL officially licensed Lucha masks ...