KATSEYE (캣츠아이) "PINKY UP" Official MV
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About the Creator
HYBE LABELS is a leading South Korean entertainment company renowned for launching global K-pop acts like BTS and NewJeans through innovative production and marketing. Their style blends high-energy visuals, intricate choreography, and bold pop aesthetics, as seen in this MV directed by industry veterans. With a track record of viral hits and collaborations with Geffen Records, they hold top-tier credibility in the global music industry.
What's This About?
This content is the official music video for KATSEYE's new single 'PINKY UP,' a confident and playful pop track that expands the group's bold, boundary-pushing sound. Released on April 9, 2026, by HYBE x Geffen, the MV features high-production visuals directed by Bardia Zeinali, with creative input from Humberto Leon and a team of top choreographers and stylists. It showcases KATSEYE's six members—Sophia, Manon, Daniela, Lara, Megan, and Yoonchae—in vibrant performances emphasizing empowerment and fun pop culture vibes.
🔥Why It's Trending
The video dropped today, April 9, 2026, at 12 PM EDT, sparking immediate buzz as KATSEYE's latest comeback single from their ongoing world-building era. Fan excitement on platforms like Weverse, TikTok, and X, combined with HYBE's promotional powerhouse, has propelled it to trending status amid K-pop's global dominance. AI covers and fan edits are already amplifying its viral spread.
💡Fun Facts
- 1KATSEYE is a multinational girl group formed through HYBE and Geffen's 'The Debut: Dream Academy' survival show in 2023.
- 2The song 'PINKY UP' is produced by hitmakers like 'hitman' Bang and features songwriting from Justin Tranter and Skyler Stonestreet.
- 3Director Bardia Zeinali has worked with artists like Doja Cat, bringing a cinematic edge to the MV.
- 4Choreography credits go to Sergio Reis and Zacc Milne, known for viral dances with BLACKPINK and NewJeans.
- 5Executive Creator Sungdeuk 'Bunny' Son is a legendary figure behind BTS and TXT's iconic visuals.
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PINKY UP out April 9th at 9AM PT.
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PINKY UP
Provided to YouTube by Universal Music Group PINKY UP · KATSEYE PINKY UP ℗ 2026 HYBE UMG LLC Released on: 2026-04-09 Background Vocalist, Producer, Drumprogrammer: dwilly Producer: "hitman"bang Producer, Drumprogrammer: FRANTS Vocalist: KATSEYE Mixing Engineer, Programmer: Austin Seltzer Composer Lyricist, Background Vocalist: Sorana Background Vocalist: Sam SZND Vocal Producer: Bart Schoudel Engineer: Kyle Miller Engineer: Mark Parfitt Mastering Engineer: Chris Gehringer Mastering Second Engineer: Will Quinnell Composer Lyricist: David Wilson Composer Lyricist: Justin Tranter Composer Lyricist: Skyler Stonestreet Composer Lyricist: Magsy Auto-generated by YouTube.
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