LE SSERAFIM (르세라핌) 'CELEBRATION' OFFICIAL MV
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About the Creator
HYBE LABELS is the official channel of Source Music, a leading South Korean entertainment company under HYBE that manages K-pop girl group LE SSERAFIM. They specialize in high-production-value music videos with cutting-edge visuals, choreography, and global appeal, establishing strong credibility through consistent chart-topping releases and massive fan engagement.[1][3]
What's This About?
This content is the official music video for 'CELEBRATION,' the lead single from LE SSERAFIM's 2nd studio album 'PUREFLOW' pt.1, released on May 22, 2026. The MV showcases bold, futuristic visuals with intricate VFX, creature SFX makeup, drone shots, and high-fashion styling, directed by Soonsik Yang and produced by a extensive team including YSS Studio and Creaple. Key themes include celebration, empowerment, and otherworldly aesthetics, enhanced by member involvement in production and collaborations with global writers like Icona Pop.[1][3]
🔥Why It's Trending
The MV dropped just days ago on May 22, 2026, sparking massive hype from teaser releases on April 22 that captured LE SSERAFIM's unique aura. As a comeback from one of K-pop's top acts, it aligns with peak fan anticipation for new music amid the group's rising global popularity. Viral elements like 4K visuals and reversed versions are boosting shares on YouTube and social platforms.[1][3][5]
💡Fun Facts
- 1Members Kim Chae-won and Huh Yun-jin directly contributed to 'CELEBRATION's production for added authenticity.[1]
- 2The MV features advanced AI VFX from Neither.i and multiple studios like CAPRA and YALLUSION, including drone teams and wire stunts.[3]
- 3Global electro-pop duo Icona Pop co-wrote the track to boost international appeal.[1]
- 4Over 20-person grip, gaffer, and art teams crafted the elaborate sets and lighting.[3]
- 5Creature SFX makeup involved specialized casts from FXlab and Osal for main and sub creatures.[3]
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Weverse LE SSERAFIM Media - <CELEBRATION
<CELEBRATION> OFFICIAL MV ✰ 2nd Studio Album ‘PUREFLOW’ pt.1 2026.05.22 1PM (KST) | 12AM (ET) 💿Pre-
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https://le-sserafim.lnk.to/PUREFLOWpt1
https://www.instagram.com/le_sserafim/
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